What Types of Landscaping Business Can Benefit From SEO?

The short answer is all of them. The long answer is that virtually every service-based business can benefit from a solid SEO strategy that is tailored to their local area and specific industry. That's because the vast majority of clients and consumers are using search engines such as Google and Bing to locate the services and products they want to buy, and if you don't appear high up on search engine results pages (SERPs), they won't find your company.

Does Your Landscaper SEO Strategy Violate Google's Policies?

Absolutely not. Sometimes an unethical landscaping SEO company will use black hat SEO techniques such as keyword stuffing, cloaking, and private link networks to impress you with fast results, but those results never last — and your site can be penalized or suspended by search engines, which is difficult to recover from. BroadProximity only uses above-board white hat SEO methods that are ethical and follow search engines' rules and policies.

How Long Does Landscaping SEO Take?

Technically, SEO work is never done. It's a long-term process because Google is constantly updating their search algorithm — in fact, they do as many as 500 or 600 updates a year. That means the goal posts are constantly shifting and your SEO strategy needs to be adjusted to keep up. A high ranking in a search result is never static, you have to keep working to maintain the position. However, if you want to know how long it will be before you can expect to see a noticeable difference, it's usually around 3 to 6 months. Because the results of your SEO effort are cumulative, your 12-month results will be a big improvement over your 6-month results.

Can I Do Any of This Landscaping Industry SEO Stuff Myself?

SEO may sound simple on the surface, but it is surprisingly complicated and time-consuming. You can do it yourself, but you might not have much time left for actually running your landscaping business. BroadProximity has been developing SEO strategies for years and we're constantly learning about new research methodologies and process updates, which can be difficult to integrate into your plan if you're not an SEO expert. That being said, we do have a free optimization tip for your landscaping company: Google My Business is the world's largest local business citation, so listing your business on Google My Business is extremely important. It will increase your exposure to local search results — the more information you give, the better. Get your landscaping or lawn care service company listed on Google My Business today!

How Do You Measure the Success of an SEO for Landscapers Campaign?

The most critical metrics are generally increases in sales and call volumes, because business growth is the reason you're seeking out an SEO campaign in the first place. We also monitor your Google Analytics, monthly search volume, organic traffic, keyword rankings, Google My Business listing, bounce rate, backlinks, and numerous other SEO metrics. But, at the heart of it, the most important definition of success is meeting or exceeding your goals for SEO service, and we're confident we can do exactly that.

Take Your Landscaping Business to the Next Level with BroadProximity's Landscaper SEO

Ready to get started on growing your business? We have a plan ready and waiting for you — all you have to do is give us the go-ahead! Experience the BroadProximity Advantage — contact us today for a free, no-obligation strategy session and receive a 100% free digital marketing roadmap for your landscaping business.

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Digital Marketing for
Landscape Contractors

Drive more customers to your landscaping company with digital marketing strategies, including SEO, targeted ads, social media management and more

Looking For Effective SEO For Your Landscaping Business

Your Lanscaping Company Could Use a Change of Scenery in its Online Marketing

Make sure you appear in searches in the areas that you want. Our experts will help you optimize your local search engine ranking!

Gain new landscaping clients through a personalized marketing plan for your company!

Generate new revenue with a strong online presence that homeowners and businesses can trust!

Call (800) 509-1480 now to speak directly with a Digital Marketing Expert about Landscaping SEO, or complete a no-pressure, no-obligation quote request form.

Why Is SEO For Landscapers & Lawn Care Services So Important?

There are many factors that may have drawn you to the landscaping and lawn care service industry, with the pleasure of working outdoors and using your hands likely being one of them. Yet, you can't fully immerse yourself in the work you are passionate about when you find yourself indoors, simply waiting for the phone to ring.

Have you taken a moment to search for your own business name and noticed that five or six competitors are dominating the search results? This isn’t merely a coincidence — they are leveraging landscaping SEO to enhance their online presence, which greatly influences the number of qualified leads and calls they receive from potential clients. If you don't implement a similar strategy, you risk falling behind.

Ready to Boost Your Online Presence? Contact Us Or Call Us at: (800) 509-1480

Does It Matter If A Landscape Business Doesn't Get A High Search Ranking?

Research indicates that roughly 28% of clicks go to the top organic search result, with the percentage dipping significantly with each subsequent position: just 2.7% of clicks are garnered by the fifth result, while a negligible 0.78% of users will engage with links found on the second page of results. If your landscaping website isn't prominently displayed on the first page of search engine results, it’s improbable that potential customers will discover it or reach out to you. By neglecting to optimize your web pages for key phrases that represent your business's offerings, you risk diminishing your visibility within your target audience and forgoing valuable opportunities. Our team of experts can help you unlock your website's full potential without incurring advertising expenses.

BroadProximity specialists can boost your search ranking "organically," ensuring your site ascends to the top due to its relevant keywords and content that resonate with the needs of prospective customers. Once Google recognizes your website as a leading resource for local landscaping services, you won’t have to wait for phone calls to start rolling in.

BroadProximity Has an Effective, Proven Strategy for Landscaping SEO

A generic, one-size-fits-all SEO approach will never rival the effectiveness of a tailored strategy designed specifically for landscapers and lawn maintenance businesses.

That's why BroadProximity focuses on a landscaping SEO strategy that we've developed and perfected over years of collaboration with landscape companies like yours.

Our SEO for landscapers process includes:

SEO keyword research

Improving domain authority

Optimized title tag

Catchy meta description

Tagging images

Citation & directory creation & management

Smart Research On Landscaping SEO Keywords

Which keywords are relevant to your business, and how frequently are those terms being searched? Some pertinent keywords face more competition than others. Think of it as participating in a race with just three opponents compared to one with a hundred; the more competitive and difficult the keyword phrases, the harder it becomes to secure a top ranking. When a potential customer in your area conducts a search related to the services you offer, your aim is for your website to appear among the top two or three organic search results. To reach this goal, it’s crucial to identify the exact keyword phrases your ideal customers are utilizing. BroadProximity focuses on keywords with purchase intent, ensuring that you not only improve your visibility in search engines and draw more clicks but also connect with local individuals seeking landscape contractors who are ready to utilize your services.

Quality Link Building Does Matter

Whenever another website links to yours, it sends a strong message to Google that your site is a trustworthy and authoritative source for landscaping services. This makes backlinks a powerful tool for enhancing your online visibility, as long as they are acquired properly. Although some questionable backlink strategies may appear advantageous at first, their usefulness quickly fades, and your site could face penalties or even suspension from search engines.

BroadProximity uses only carefully considered, ethical outreach practices to build partnerships with high-authority sites that result in high-quality backlinks and don't violate search engine policies.

Our "quality over quantity" approach works to improve your domain authority and increase your Google rankings, but it also brings traffic from potential clients who found you on a trusted site.

Informative, Original Content

Consistently updating your website with fresh, optimized, high-quality content, such as blog posts, serves as an effective on-page SEO strategy for achieving higher rankings in local SEO keywords. By customizing a blog post (or other types of content) for a particular search term, you encourage search engines to recognize your site as relevant and valuable, which enhances your ranking for that term.

If the idea of writing and updating a landscaping blog for your website doesn't excite you, there's no need to worry — BroadProximity's in-house content creation team is ready to produce informative, optimized content and publish it with your approval.

Why You Should Work With BroadProximity on SEO for Landscapers

At BroadProximity, we are committed to your success and eager to see your lawn care business thrive. Your growth directly influences ours; hence, we are genuinely invested in your achievement. Together, we collaborate to help you achieve your SEO objectives.

Dedicated Team of SEO Experts
Our team is full of experts that will make your landscaping service website credible and highly optimized. With a professional-looking website, you'll be building a trustworthy relationship with your client from the very first point of contact! This will ultimately result in more website traffic and real business for your lawn care company.

In-house experts at our digital marketing agency include:

- Graphic designers
- Social media professionals
- SEO copywriters
- Content marketers
- Search engine optimization specialists
- Google Maps specialists

Our dedicated team will deliver the best strategy and SEO possible for your landscaping company because we're knowledgeable professionals passionate about seeing businesses thrive.
Transparent Reporting on Your SEO for Landscapers
You need to be able to see clear evidence that your landscaping SEO strategy is working to improve your business, and that's exactly what you will get from BroadProximity. Our regular, comprehensive, easy-to-understand reports show you the return on investment (ROI) you're getting from our services. We'll update you as often or as little as you please, but you'll always have the comfort of knowing that you have full access to your reports and information anytime you like — we pride ourselves on our full transparency.
Long-Term, Bankable Success
Search engine marketing and SEO rankings are a long game with cumulative results, so we focus on building sustainable, long-term working relationships with our clients. Our work does not stop once you start to rank at the top of searches — our strategy will ensure you stay ahead even when the competition is fierce. With our knowledge and tools, we guarantee that our work will be delivered on time, on budget, and meet or exceed your expectations!

FAQs About SEO for Landscaping Companies

To learn more about BroadProximity's landscaper SEO strategy, take a look at our responses to frequently asked SEO questions below. Got more inquiries? No worries—reach out to us now to connect with a digital marketing expert who can clarify how we can assist you.

What Types of Landscaping Business Can Benefit From SEO?
The short answer is all of them. The long answer is that virtually every service-based business can benefit from a solid SEO strategy that is tailored to their local area and specific industry. That's because the vast majority of clients and consumers are using search engines such as Google and Bing to locate the services and products they want to buy, and if you don't appear high up on search engine results pages (SERPs), they won't find your company.
Does Your Landscaper SEO Strategy Violate Google's Policies?
Absolutely not. Sometimes an unethical landscaping SEO company will use black hat SEO techniques such as keyword stuffing, cloaking, and private link networks to impress you with fast results, but those results never last — and your site can be penalized or suspended by search engines, which is difficult to recover from. BroadProximity only uses above-board white hat SEO methods that are ethical and follow search engines' rules and policies.
How Long Does Landscaping SEO Take?
Technically, SEO work is never done. It's a long-term process because Google is constantly updating their search algorithm — in fact, they do as many as 500 or 600 updates a year. That means the goal posts are constantly shifting and your SEO strategy needs to be adjusted to keep up. A high ranking in a search result is never static, you have to keep working to maintain the position. However, if you want to know how long it will be before you can expect to see a noticeable difference, it's usually around 3 to 6 months. Because the results of your SEO effort are cumulative, your 12-month results will be a big improvement over your 6-month results.
Can I Do Any of This Landscaping Industry SEO Stuff Myself?
SEO may sound simple on the surface, but it is surprisingly complicated and time-consuming. You can do it yourself, but you might not have much time left for actually running your landscaping business. BroadProximity has been developing SEO strategies for years and we're constantly learning about new research methodologies and process updates, which can be difficult to integrate into your plan if you're not an SEO expert. That being said, we do have a free optimization tip for your landscaping company: Google My Business is the world's largest local business citation, so listing your business on Google My Business is extremely important. It will increase your exposure to local search results — the more information you give, the better. Get your landscaping or lawn care service company listed on Google My Business today!
How Do You Measure the Success of an SEO for Landscapers Campaign?
The most critical metrics are generally increases in sales and call volumes, because business growth is the reason you're seeking out an SEO campaign in the first place. We also monitor your Google Analytics, monthly search volume, organic traffic, keyword rankings, Google My Business listing, bounce rate, backlinks, and numerous other SEO metrics. But, at the heart of it, the most important definition of success is meeting or exceeding your goals for SEO service, and we're confident we can do exactly that.
Take Your Landscaping Business to the Next Level with BroadProximity's Landscaper SEO
Ready to get started on growing your business? We have a plan ready and waiting for you — all you have to do is give us the go-ahead! Experience the BroadProximity Advantage — contact us today for a free, no-obligation strategy session and receive a 100% free digital marketing roadmap for your landscaping business.