Drive more customers to your tree service company with digital marketing strategies, including SEO, targeted ads, social media management and more
You're sitting there, waiting for that phone to ring, longing instead to be out in the fresh air tending to tree care and removals. Taking a moment, you decide to Google your business name, only to discover that five or six competitors dominate the top spots in the search results. To make matters worse, you must scroll to the second page just to locate your own tree business website. That's when it dawns on you — this is precisely why your phone isn't ringing. The top five listings on a search engine results page (SERP) garner the bulk of clicks, and a mere 0.78% of potential customers are willing to click on a link hidden on the second page.
All the hard work you've invested in building a trustworthy tree care business won't yield more leads than your rivals if you aren't effectively harnessing search engine optimization (SEO). Word-of-mouth has moved to the digital landscape, and, fairly or not, customers will find it challenging to discover you without a solid strategy to optimize your website, boost your search ranking, and enhance your online presence.
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Want to know more about why arborist SEO is so critically important in the tree care business? Here are three major reasons why effective SEO for tree services is a must-have.
More Lead Generation, More Revenue: Search engine optimization is the best way to bring qualified leads to your virtual doorstep and convert them into long-lasting client relationships that will keep your phone ringing off the hook with new and repeat business.
Leave Your Competitors in the Dust: If your rivals are showing up before you in search results, they're winning the arborist SEO competition and taking paying customers away from you. Our tree service SEO can cut down your competitors to make sure you get your fair share of local business.
Increase Brand Awareness: People who don't need tree services right now still need to know about your brand. Why? Because when they inevitably need an arborist, your tree company name will be the first to pop into their head and your business will experience steady growth.
BroadProximity has developed a powerful strategy designed for your business's success, honed through years of experience. Our distinctive tree service SEO methodology incorporates all the vital components necessary to attain high rankings in search engine results and attract valuable traffic to your website.
Smart keyword research marketing strategy to uncover the best local, buyer-related search terms in your service area. We focus on high-value purchase intent keywords to get you organic traffic from website visitors who need your services and are ready to make a purchase decision.
Building the authoritativeness of your website with backlink strategies. We use ethical outreach tactics to build partnerships with relevant, high-authority websites in the arborist industry, resulting in high-quality links that indicate to Google your site can be trusted.
Google My Business (GMB) listing optimization and management. GMB is a crucial tool for business owners, and BroadProximity helps you make the most of it by ensuring that your GMB listing is set up correctly and refreshed regularly with new content. We also respond to all Google reviews and queries on your GMB.
Creating engaging, informative, and relevant content for your website that is optimized to get you ranking for local search terms. Content creation includes blog posts, service pages, and geo pages that are designed to target areas where you'd like to get more business.
You may wonder about the importance of search engine optimization for a local business—after all, global clicks don’t serve your purpose when your focus is on attracting nearby tree care customers. This is where local SEO becomes crucial. When a potential customer enters search terms in Google, the search engine strives to provide results that are relevant to their geographical area. By optimizing your website for targeted localized keywords, you signal to Google that clients in your vicinity are seeking your tree service expertise.
For example, someone in search of arborist services in Dallas, Texas, might use terms like "Dallas tree services." If your website aligns with that keyword phrase, it will achieve a prominent ranking in the search results. On the flip side, if it isn’t optimized, Google’s algorithm will disregard your site for lack of relevance. This highlights the vital role of local SEO for tree service contractors like yourself.
Reaching a prominent search ranking for important industry keywords is a notable achievement — but it indicates that your journey is only beginning.
At BroadProximity, our growth-focused online marketing strategies emphasize a larger perspective: creating a steady, sustainable flow of business that strengthens your organization for the future. Unlike paid advertising options like Google AdWords, which offer benefits solely while the ads remain visible to prospective customers, our tree service SEO continuously provides value as a growing number of searchers are converted into qualified, targeted leads.
While numerous options exist for SEO services, BroadProximity distinguishes itself as the leading SEO company focused on tree service marketing. Our distinctive arborist SEO strategies will guide you in reaching your objectives and propel your tree service company to new heights — the opportunities are limitless!
Anyone can tug and hack away at tree stump, but effective, efficient stump removal requires specialized tools and expertise. SEO is the same way — you need a specialist to get the job done right. BroadProximity doesn't just specialize in SEO, we focus specifically on SEO for home services such as the tree service industry. That means we understand the unique challenges of your work. We know what your clients are looking for, and we can make sure they get it from you.
Sometimes an SEO agency will promise you the world — and then promise the same thing to your competitor! They can't prioritize both of you, and anything they do to increase the search rankings of your rival will have a direct, negative impact on you. BroadProximity solves this problem by refusing to work with your competition. If they try to sign up for our tree service SEO, we will turn them away and focus exclusively on your success.
Sometimes it's difficult to tell if you're getting good results from arborist SEO or some other factor. With BroadProximity, you never have to wonder. We provide transparent, comprehensive reports that clearly show the impact of our tree service SEO, and we're happy to walk you through them any time.
FAQs About SEO For Tree Services
Have questions about arborist SEO or SEO in general? No problem! Give us a call right now to chat with an SEO expert about digital marketing services, or check out our answers to some common questions below.
We could just give you a list of basic tree service keywords, but that's pretty meaningless. You need to know what prospective clients in your particular area are searching so you can train the Google search algorithm to recognize and recommend your tree service website to people in your area who need arborist service and are ready to pay for it. BroadProximity's smart research processes deliver exactly that — and once we discover what those keywords are, we know how to run a successful tree service SEO campaign that will make Google take notice.
It's understandable that you want to know right now how much you'll be spending, but we need more information about your goals for SEO, your current digital footprint, and the competition in your area, among other factors, before we can determine the best plan of action for your tree service SEO. Give us a call right now or book a free, no-obligation strategy session to find out more.
That really depends on a lot of various ranking factors, so it's difficult to pinpoint an exact time frame when you can expect to see noticeable results. However, you'll generally notice a change at around 3-6 months. It's important to remember that SEO strategies are a long-term game and the results are cumulative, so the results you see at 12 months will show a marked improvement over your six-month results.
Absolutely not. Some shady SEO companies use black hat SEO methods such as keyword stuffing, cloaking, and private link networks to get results fast — but the advantage quickly fizzles away, and your site can be penalized or even suspended by search engines. BroadProximity is careful to only use white hat SEO techniques that follow search engine policies and ethical practices.
Ready to elevate your tree service business? We have a tailored plan waiting for you—all that’s left is to put it into motion! You concentrate on providing exceptional care for your clients and their trees, while we handle the achievement of lasting SEO results for your arborist needs.
Schedule a complimentary, no-obligation strategy session today to learn more about our offerings and receive a completely free digital roadmap for your tree service SEO.
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