Connect with more searchers more often and more effectively with BroadProximity’s industry-leading keyword-level search retargeting. BroadProximity’s search retargeting enables advertisers to combine the effectiveness of search with the brand impact and reach of display. Intent data, such as keyword search terms, is the most effective targeting data available. Search retargeting gives advertisers the ability to target potential customers with display ads based on the searches they perform across the web. BroadProximity captures over 16 billion search events per month from over 300 million users. Each individual search is date and time stamped.
Keyword-Level Bidding, Reporting, and Optimization
BroadProximity offers full visibility and control for each targeted keyword. Just like in search marketing, the ability to vary bids for individual keywords is a must in order to achieve optimum results.
Variable Recency
Recency is a major factor in optimizing towards CPA, CTR, and CPC goals, and BroadProximity enables variable targeting and bidding based on the recency of the search event. For example, ads can be served to users who have searched within 15 seconds, 15 minutes, or two weeks of the time of their search.
Total Transparency
BroadProximity enables advertisers to know exactly how much of each dollar spent goes to media, data, and platform costs. In addition, advertisers are able to see the spend and performance of each keyword, domain, exchange, time of day, and more. In the spirit of this transparency, we do not engage in CPM arbitrage.
We would like to explain the capabilities of Site Retargeting from BroadProximity and inspire unique ideas for applying the technology to your business – whatever it may be. Please reach out at broadproximity@gmail.com or contact your BroadProximity at (800) 509-1480.
Contact our team of dedicated advertising experts who can answer your questions and help you start achieving your mobile advertising goals.
668 Industrial Park Dr. #4314
Manteca, CA 95337
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Contact our virtual team of dedicated advertising experts who can answer your questions and help you start achieving your goals.
668 Industrial Park Dr.
#4314 Manteca, CA 95337
Copyright BroadProximity, LLC. All Rights Reserved. Privacy Policy | Disclaimer | Glossary | FAQ | Do Not Sell | Cookie Policy